News Releases

NAB Show Chooses Idomoo to Create Personalized Video Invite for Attendees
The 2016 Post Production World Conference Sets Up to Personalize the Experience

NEW YORK, March 8, 2016 /PRNewswire/ -- NAB Show's Post|Production World (P|PW) has selected Idomoo, the world's leading provider of Personalized Video Marketing Technology for its 2016 event registration campaign. Thanks to the collaboration with Future Media Concepts (FMC), the nation's premier digital media training organization, interested production and post-production professionals can learn about the conference through a personalized video created by Idomoo.

Industry events are constantly looking to not only increase the number of attendees, but also raise the level of excitement for repeat participants. Idomoo offers the most effective solution with its Personalized Video Cloud Platform, generating relevant, visual, and engaging video communication methods for brands to interact with their audience in a unique and personal manner.

"As the organizer of the largest convention for media and entertainment technology, NAB is always looking for innovative ways to generate excitement and increase registration for our event," said NAB Executive Vice President of Conventions and Business Operations Chris Brown.  "Idomoo has developed a unique product to creatively and effectively reach our audience with personalized and fun messages, and we look forward to putting the technology to work to create buzz for NAB Show."

NAB Show is "where content comes to life," and its video created by Idomoo is symbolic of content coming to life. The show leaders realize that personalized videos can motivate individuals to register and also create a buzz surrounding the newest technology the show has to offer. It is exciting to watch because everyone is fond of hearing and seeing their name in a movie.

With the click of a button, the video captures its audience addressing the viewer by name and job title. The video utilizes other content such as professional skills and interests to offer compelling reasons to register for the show such as matching professional tracks and speakers.

See it for yourself - check out Christopher's personalized video by clicking here.

"Our goal is to tell a customer's story through video, even when it comes to event registration," Idomoo Co-Founder and CTO Danny Kalish said. "We believe that the viewer should receive content that is unique to his needs, that fits his history, preferences and interests. A personal connection is established from the moment the viewer hits play and the data speaks for itself," added Kalish.

There is a growing demand for personalized communication beyond text found in an email, and Idomoo offers the best answer to communicate and engage with its growing community.

With over 100k attendees from over 150 countries, NAB Show is the world's leading convention for professionals who create, manage and distribute entertainment across all media platforms. Idomoo represents the frontier of advanced video technology, and its personalized video invitation represents the hype one can experience by attending the show.

P|PW will take place April 16 - 20, 2016 in Las Vegas, NV, and will offer exhibits and sessions to learn about advancing digital technology.

About Idomoo:

Idomoo provides simple, scalable, secure and reliable mass video production that is automatically produced and personalized with each customer's information and/or relevant offers.

Thanks to the relevancy and the engaging visualized display, Idomoo's personalized communication drives outstanding results that are 5-10x higher than any industry benchmark.

Leaders in Telecommunication, Utilities, Banking, Insurance and other industries benefit every day by choosing the outstanding value of Idomoo's Personalized Videos for marketing, customer success, and brand loyalty programs. Learn more:


NAB Show and Idomoo worked together to create a personalized video that invites attendees to return to the Post Production World Conference in Las Vegas. Watch the video for yourself


Ronit Soen, Head of Marketing, Idomoo