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Vizrt and Vu Digital enrich media with automatic metadata at NAB 2016
Live demo to highlight MAM integration to Vu Digital for automatic metadata extraction and analysis

LAS VEGAS, April 11, 2016 /PRNewswire/ -- Vizrt and Vū Digital are partnering to provide powerful automated tools to enrich metadata to assets in the Viz One media asset management (MAM) system.

Vizrt and Vu Digital, a Mississippi-based technology start up, are teaming up to provide media and entertainment companies a powerful, new automated tools to enrich metadata.  Both companies plan to showcase the technology solution at next week's National Association of Broadcasters annual conference in Las Vegas, Nevada.

Vizrt will demonstrate the integration between Viz One and Vū Digital at the National Association of Broadcasters 2016 annual show here next week, the world's largest event focused on the intersection of technology, media and entertainment. 

Both companies will showcase the technology solution at the week-long industry conference, which begins on April 18 and is expected to attract over 103,000 media and entertainment professionals and feature over 1,700 companies showcasing new technologies that are driving the future of digital media and entertainment.

More background information

About Vizrt
Vizrt provides real-time 3D graphics, studio automation, sports analysis and asset management tools for the media and entertainment industry. This includes interactive and virtual solutions, animations, maps, weather, video editing, compositing, and playout tools. Vizrt has customers in more than 100 countries worldwide, including CNN, CBS, Fox, BBC, BSkyB, Al Jazeera, NDR, ITN, ZDF, Star TV, Network 18, TV Today, CCTV, NHK and the list keeps growing. Vizrt has nearly 600 employees and operates in 40 offices worldwide.  Vizrt is a privately owned company by Nordic Capital Fund VIII.

About Vū Digital
Vū Digital, LLC was formed in 2013 as a technology company committed to delivering new and innovative solutions for digital content. Vū's Video-to-Data (V2D) product converts video to data using face recognition, object recognition, brand recognition, music identification, and automated speech recognition. Vū's algorithms and the use of an advanced architecture for distributing jobs for processing are patent pending and are one-of-a-kind in the marketplace.  The core technology includes splitting a video into two components, audio and video frames. Both components are then processed using ASR, text extraction from images, facial recognition and image recognition. The output is metadata that includes timestamped references to individual frames. With this technological approach, video classification/clustering, search engine indexing, and personalization for content, including targeted advertising are possible.  Vū Digital is headquartered in Ridgeland, MS, and is an affiliate of C Spire, a diversified telecommunications and technology services company that operates the largest privately held wireless communications unit in the U.S. For more information, go to

C Spire (PRNewsFoto/C Spire) (PRNewsFoto/C Spire)

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For further information: Dave Miller, Vū Digital, (601) 974-7725,